SPU: JERIA029P1
Specification
| Color | White Gold |
| Weight | 5.78 g (±2g) |
| Material | 925 Silver, 14K Gold, Moissanite, Green CZ Gemstones |
Structure & Shape
| Product | Seam line deviation ≤ 0.1mm; part matching accuracy ≥ 98%; natural contour flow |
| Common Mid-to-High-End Products | Seam line deviation ≤ 0.3mm; part matching accuracy < 90%; visible contour mismatches |
Material
| Product |
Main material-Metal properties: 925 Sterling Silver, silver content 92.5% ± 0.3%, Vickers hardness HV120
Gem-level: 5A-grade green CZ stone, Mohs hardness 8 – 8.5, 5A-grade moissanite, silicon carbide purity ≥ 99.9%, Mohs hardness 9.25 Gem-color level: D–F color, 95% reflectivity, color difference ≤ 1.5 — no visible color cast Gem-clarity: VVS clarity, crystal impurity rate < 1% |
| Common Mid-to-High-End Products |
Main material-Metal properties: 925 Sterling Silver, silver content 92.5% ± 0.8%, Vickers hardness HV80–100 Gem-level: 3A-grade CZ stone, Mohs hardness 6 – 7, 3A-grade moissanite, silicon carbide purity ≥ 95%, Mohs hardness 8.5 Gem-color level: F–G color, 87% reflectivity, color difference > 3.5 — prone to color shift Gem-clarity: SI1 clarity, crystal impurity rate 5% – 8% |
Craftsmanship
| Product |
Cutting: Hand + machine fine cutting, facet deviation ≤ 0.01mm, surface roughness Ra ≤ 0.05μm, mirror polish, precision angle sealing
Welding: Laser welding, weld seam ≤ 0.1mm, tensile strength ≥ 10N Gem Setting: Hand + machine setting; prong diameter: 0.25mm, setting depth: 1.2mm — gemstone is embedded more securely Plating: Coating thickness ≥ 2μm, anti-tarnish, anti-oxidation |
| Common Mid-to-High-End Products |
Cutting: Machine cutting only, facet deviation ≥ 0.03mm, surface roughness Ra ≥ 0.2μm, poor light reflection Welding: Traditional welding, weld seam ≥ 0.2mm, tensile strength ≥ 6N Gem Setting: Machine setting only; prong diameter: 0.2mm, setting depth: 1mm — gemstone stability is relatively weaker Plating: Coating thickness usually ≤ 0.6μm, prone to oxidation and fading |
Market Trends
| Consumer profile | Urban women aged 18–38, mid-to-high income, mainly Millennials and Gen Z. They prefer unique cuts and luxe designs, active on Instagram and TikTok, shopping mainly for self-reward and gifting. Needs focus on individuality, elegant stacking, and sustainable choices. |
| Competitive landscape | Luxury brands excel in craftsmanship and prestige but remain overpriced and exclusive; fast fashion offers affordability and reach but lacks refinement. Our brand differentiates with attainable pricing, innovative designs, and sustainable materials, capturing the mid-market with unique positioning. |
| Sales performance | CAGR of 7–9% over the past two years, with steady growth. Online sales at 45%, holiday surges of 30%. Positioned as affordable luxury, projected monthly sales 3,000+ units, ROI 22%. Forecast shows healthy revenue and strong long-term feasibility. |
| Market trends | The jewelry market will reach $24.279B in 2025, CAGR 5.1%, projected $344B by 2032. Emerging sustainable, personalized emerald designs dominate, while economic recovery and social sharing drive demand for individuality, stacking, and eco-conscious luxury styles. |
| Distribution and promotion | Omnichannel presence across e-commerce and boutiques. Strategy leverages KOL showcases, celebrity collaborations, and eco-brand partnerships. Holiday limited stacking collections create luxury moments designed for social sharing, enhancing brand visibility, market penetration, and repeat purchase rates. |
