SPU: JEEAA017P1
Specification
| Color | White gold |
| Weight | 10.4g (±2g) |
| Material | S925 silver, 14KGP, moissanite |
Structure & Shape
| Product | Seam line deviation ≤ 0.1mm; part matching accuracy ≥ 98%; natural contour flow |
| Common Mid-to-High-End Products | Seam line deviation ≤ 0.3mm; part matching accuracy < 90%; visible contour mismatches |
Material
| Product |
Main material-Metal properties: 925 Sterling Silver, silver content 92.5% ± 0.3%, Vickers hardness HV120
Gem-level: 5A Grade Moissanite, carbon content ≥ 99.9%, Mohs hardness ≥ 9.5 Gem-color level: D–E color grade, light return rate ≥ 95%, color difference value ≤ 1.5, no visible color cast Gem-clarity: FL–IF grade; no obvious defect under 10x magnification |
| Common Mid-to-High-End Products |
Main material-Metal properties: 925 Sterling Silver, silver content 92.5% ± 0.8%, Vickers hardness HV80–100 Gem-level: 3A Grade Moissanite, carbon content ≥ 95%, Mohs hardness ≥ 8.5 Gem-color level: F–G color grade, light return rate ≤ 90%, color difference value > 3.5, visible color cast Gem-clarity: Mostly VVS grade or lower; defects visible under 10x magnification |
Craftsmanship
| Product |
Cutting: Hand + machine fine cutting, facet deviation ≤ 0.01mm, surface roughness Ra ≤ 0.05μm, mirror polish, precision angle sealing
Welding: No visible gap between the earring post and main body; welding point ≤ 0.3mm in diameter and discreetly hidden on the inside Gem Setting: Hand + machine micro-pavé, prong height deviation ≤ 0.25mm, secure fit, no looseness Plating: Coating thickness ≥ 2μm, anti-tarnish, anti-oxidation |
| Common Mid-to-High-End Products |
Cutting: Machine cutting only, facet deviation ≥ 0.03mm, surface roughness Ra ≥ 0.2μm, poor light reflection Welding: Visible gap ≥ 0.2mm between the earring post and main body; welding point ≥ 0.8mm in diameter and exposed on the outer surface Gem Setting: Machine prong setting, prong height deviation ≥ 1mm, loose fit, risk of stone falling Plating: Coating thickness usually ≤ 0.6μm, prone to oxidation and fading |
Market Trends
| Consumer profile | Core users are women aged 23–35, socially active and drawn to parties, balls, and weddings. They favor sparkling, swinging tassel earrings, driven by the spotlight effect, eye-catching allure, and confidence in social settings. |
| Competitive landscape | Luxury brands are overly conservative, lacking innovation; fast fashion lacks durability and craftsmanship. This piece blends pavé diamonds with tassel movement, creating a unique dancing aura that fills the mid-range affordable luxury gap. |
| Sales performance | The jewelry market is growing 7–9%, with online sales at 45%. With TikTok and Instagram buzz, this product’s monthly sales potential reaches 3,200 units, maintaining ROI at 23% and steady growth momentum. |
| Market trends | Global jewelry is projected to hit $242B by 2025, surpassing $344B by 2032. Affordable luxury, sparkle, and dynamic designs are emerging trends, while tassel earrings remain hot for elegance and flattering appeal. |
| Distribution and promotion | Focuses on e-commerce and live-stream sales, strengthening fashion-driven campaigns on Instagram and TikTok. Paired with celebrity red-carpet styling and seasonal limited editions, the product builds identity as a “social signature accessory.” |
