SPU: JEEAA018P1
Specification
| Color | Gold |
| Weight | 11.2g (±2g) |
| Material | S925 silver, 14KGP, moissanite |
Structure & Shape
| Product | Seam line deviation ≤ 0.1mm; part matching accuracy ≥ 98%; natural contour flow |
| Common Mid-to-High-End Products | Seam line deviation ≤ 0.3mm; part matching accuracy < 90%; visible contour mismatches |
Material
| Product |
Main material-Metal properties: 925 Sterling Silver, silver content 92.5% ± 0.3%, Vickers hardness HV120
Gem-level: 5A Grade Moissanite, carbon content ≥ 99.9%, Mohs hardness ≥ 9.5 Gem-color level: D–E color grade, light return rate ≥ 95%, color difference value ≤ 1.5, no visible color cast Gem-clarity: FL–IF grade; no obvious defect under 10x magnification |
| Common Mid-to-High-End Products |
Main material-Metal properties: 925 Sterling Silver, silver content 92.5% ± 0.8%, Vickers hardness HV80–100 Gem-level: 3A Grade Moissanite, carbon content ≥ 95%, Mohs hardness ≥ 8.5 Gem-color level: F–G color grade, light return rate ≤ 90%, color difference value > 3.5, visible color cast Gem-clarity: Mostly VVS grade or lower; defects visible under 10x magnification |
Craftsmanship
| Product |
Cutting: Hand + machine fine cutting, facet deviation ≤ 0.01mm, surface roughness Ra ≤ 0.05μm, mirror polish, precision angle sealing
Welding: No visible gap between the earring post and main body; welding point ≤ 0.3mm in diameter and discreetly hidden on the inside Gem Setting: Hand + machine micro-pavé, prong height deviation ≤ 0.25mm, secure fit, no looseness Plating: Coating thickness ≥ 2μm, anti-tarnish, anti-oxidation |
| Common Mid-to-High-End Products |
Cutting: Machine cutting only, facet deviation ≥ 0.03mm, surface roughness Ra ≥ 0.2μm, poor light reflection Welding: Visible gap ≥ 0.2mm between the earring post and main body; welding point ≥ 0.8mm in diameter and exposed on the outer surface Gem Setting: Machine prong setting, prong height deviation ≥ 1mm, loose fit, risk of stone falling Plating: Coating thickness usually ≤ 0.6μm, prone to oxidation and fading |
Market Trends
| Consumer profile | Mainly women aged 26–40 with high spending power, favoring formal occasions and social stages to showcase confidence. They value craftsmanship and uniqueness. Tassel earrings, with elongated lines, enhance elegance and height, making them highly desirable. |
| Competitive landscape | Luxury brands emphasize rare gems but with steep prices; fast fashion offers affordability but lacks durability. This piece, with IF moissanite pavé and fluid design, highlights mid-tier affordable luxury, meeting Gen Z’s dual demand for design and quality. |
| Sales performance | The jewelry market is growing at 7–9%, with online sales reaching 45%. Boosted by TikTok and Instagram buzz, this product is projected to achieve monthly sales of 3,200 units, maintaining ROI at 23% with strong momentum. |
| Market trends | Tassel elements combined with pavé brilliance are market favorites. Gen Z will continue driving “shareable” jewelry growth. Tassel designs, known for elegance and versatility, promise expanding long-term opportunities in the evolving luxury jewelry sector. |
| Distribution and promotion | Core strategy relies on e-commerce and live-stream sales, supported by young KOL-driven short video marketing. Seasonal limited editions enhance exclusivity, while engaging social campaigns strengthen visibility and create high-impact buzz in digital communities. |
