SPU: JEEAA020P1
Specification
| Color | White gold |
| Weight | 4.05 g (±2g) |
| Material | S925 silver, 14KGP, Moissanite |
Structure & Shape
| Product | Seam line deviation ≤ 0.1mm; part matching accuracy ≥ 98%; natural contour flow |
| Common Mid-to-High-End Products | Seam line deviation ≤ 0.3mm; part matching accuracy < 90%; visible contour mismatches |
Material
| Product |
Main material-Metal properties: 925 Sterling Silver, silver content 92.5% ± 0.3%, Vickers hardness HV120
Gem-level: 5A Grade Moissanite, carbon content ≥ 99.9%, Mohs hardness ≥ 9.5 Gem-color level: D–E color grade, light return rate ≥ 95%, color difference value ≤ 1.5, no visible color cast Gem-clarity: FL–IF grade; no obvious defect under 10x magnification |
| Common Mid-to-High-End Products |
Main material-Metal properties: 925 Sterling Silver, silver content 92.5% ± 0.8%, Vickers hardness HV80–100 Gem-level: 3A Grade Moissanite, carbon content ≥ 95%, Mohs hardness ≥ 8.5 Gem-color level: F–G color grade, light return rate ≤ 90%, color difference value > 3.5, visible color cast Gem-clarity: Mostly VVS grade or lower; defects visible under 10x magnification |
Craftsmanship
| Product |
Cutting: Hand + machine fine cutting, facet deviation ≤ 0.01mm, surface roughness Ra ≤ 0.05μm, mirror polish, precision angle sealing
Welding: No visible gap between the earring post and main body; welding point ≤ 0.3mm in diameter and discreetly hidden on the inside Gem Setting: Hand + machine micro-pavé, prong height deviation ≤ 0.25mm, secure fit, no looseness Plating: Coating thickness ≥ 2μm, anti-tarnish, anti-oxidation |
| Common Mid-to-High-End Products |
Cutting: Machine cutting only, facet deviation ≥ 0.03mm, surface roughness Ra ≥ 0.2μm, poor light reflection Welding: Visible gap ≥ 0.2mm between the earring post and main body; welding point ≥ 0.8mm in diameter and exposed on the outer surface Gem Setting: Machine prong setting, prong height deviation ≥ 1mm, loose fit, risk of stone falling Plating: Coating thickness usually ≤ 0.6μm, prone to oxidation and fading |
Market Trends
| Consumer profile | Target customers are women aged 25–38, urban professionals and entrepreneurs. They prefer refined, compact earrings with daily wearability and luxury appeal, often for work, gatherings, or social events, seeking to elevate status and craftsmanship in style. |
| Competitive landscape | High-end brands emphasize rare materials but remain overpriced and conservative; fast fashion is trendy yet fragile. This piece, with double-ring design and pavé IF moissanite, balances modern aesthetics with durability, delivering clear differentiation in the affordable luxury segment. |
| Sales performance | Comparable pavé earrings show 7–9% CAGR, with online sales reaching 45%. This product is expected to sell 2,800–3,200 units monthly, maintaining ROI of 22–23%, supported by seasonal peaks and consistent consumer demand. |
| Market trends | The global jewelry market is forecasted at $242 billion by 2025, surpassing $344 billion by 2032. Geometric, three-dimensional, and personalized pavé styles are rising, especially driven by Gen Z’s demand for shareable and expressive fashion. |
| Distribution and promotion | Core channels include e-commerce and cross-border platforms, supported by boutiques. Marketing leverages Instagram and TikTok influencers, with KOL collaborations and short-form video content, positioning the design as an “urban luxury icon,” amplified by limited holiday editions. |
